ABG har mod betaling udarbejdet denne analyse af GreenMobility:
- Clear benefits from changes in consumer behavior
- 35 cities by 2025, but can expand to ~162
- Following capital raise, expect news in early October
Shared mobility demand rising as we exit the pandemic
At today’s seminar, the COO/Co-CEO of GreenMobility shared insights into the company’s ongoing performance. It has experienced strong growth in active customers in the wake of COVID-19, as the pandemic has led to changes in consumer behavior, allowing higher demand for shared mobility solutions. The reason likely relates to three fundamental trends: 1) a fall in the desirability of public transportation due to concerns about cleanliness and social distancing among some social groups, 2) less usage of private cars, as overall mobility has decreased and therefore increased the demand for ad hoc travel solutions and 3) increased penetration from new customers who are now familiar with the procedure of renting a shared mobility vehicle. All three factors have allowed GreenMobility to announce new products, notably GreenSaver (an annual subscription allowing discounts on an ad hoc basis), a radar function that, when enabled, notifies the user if a car is available nearby) and cargo vans, which allow users to book larger vehicles for the transportation of e.g., furniture). In addition, it seems that demand for B2B solutions is rising, as more companies favor flexible solution instead of maintaining a fixed number of cars for employees. The higher demand has led to all-time high revenue and a profitable result in CPH during Q2, which we expect to continue for that city.
Generalt om Commissioned Research: Bemærk, at man bør se bort fra eventuelle kursestimater i såkaldt commissioned research, og den underliggende analyse skal også tolkes med forsigtighed, da negative aspekter ikke nødvendigvis fremhæves.
