Økonomisk Ugebrev er blevet bekendt med, at Norwegian Air nu løber fra kunders tilgodehavender, som blandt andet er opsparet i form af cash point, blandt andet tilgodehavender fra tidligere aflyste rejser. Tilsyneladende drejer det sig også om kundetilgodehavender, hvor kunder har bedt om kontant tilbagebetaling af tidligere betalte rejser, som er aflyst. Fratagelsen af kundernes cash point (tilgodehavender) skaber også usikkerhed om nye kunder, der nu bestiller rejser, som måske senere bliver aflyst.
Økonomisk Ugebrev er bekendt med kunder, som fra Norwegian har over 5.000 cashpoint (=5000 NOK) tilgode, som skyldes tidligere aflyste rejser betalt kontant.
Vi vurderer, at Norwegian ved dette tiltag skaber en negativ branding i forhold til mange tusinde ellers trofaste kunder, som har penge til gode, og at det på langt sigt derfor kan blive vanskeligere at genrejse selskabet trods en gennemførelse af kapitaliseringsplanen.
Der er også i visse tilfælde blevet gjort krav på at tilgodehavendet skulle tilbagebetales som kontanter. Norwegian har ikke reageret på dette krav.
Norwegian har fornylig udsendt denne mail til sin kunder, hvor opsparede cash point aflyses
The ongoing COVID-19 pandemic has affected the global aviation industry, including Norwegian, in many ways. As a result, Norwegian has entered into an examinership process in Ireland and a reconstruction process in Norway with strict legal requirements that are impacting all aspects of our business. Today, we are announcing some temporary changes to our Norwegian Reward loyalty program.
1. Pausing of Reward program benefits with Norwegian while in reconstruction process
We will be pausing the Norwegian airline-related benefits of our loyalty program. Your membership will remain active, but during this time it will not be possible for you to earn or spend CashPoints or Rewards on Norwegian’s products or services (flight tickets, extra baggage etc.). You will still be able to earn CashPoints with our other Reward partners.
2. Following the pause, a potential limit on CashPoint spend
Once the pause has ended, you’ll be able to earn and redeem CashPoints and Rewards on Norwegian’s products and services, but we will reserve a right to limit the spending of CashPoints as means of payment until the impact of the ongoing pandemic is under control and Norwegian’s commercial activities can return to a new normal.
3. An extension of CashPoints and Rewards validity
We recognise that the above changes, as well as the ongoing pandemic and government travel restrictions, may not allow you to earn and spend your CashPoints and Rewards as you would normally. With this in mind, we will be giving all members with CashPoints due to expire on 31 December 2021 the opportunity to extend the validity of those CashPoints by one full year. You will receive more information about this.
The expiration of Rewards has been paused since last year, as well as the number of flights needed to qualify for Rewards adjusted, and this will continue until further notice.
Norwegian Reward is a transparent customer loyalty program, and we will be keeping it that way. We will not be devaluing CashPoints (1 CashPoint still equals 1 Norwegian Krone), and we aim to reopen the airline benefits with our award-winning program as soon as the reconstruction and examinership processes, and the COVID-19 situation allow it. That said, we do understand that these temporary changes may affect the way you would like to use our loyalty program, and we apologise for any inconvenience caused.
We will be updating our Norwegian Reward Terms and Conditions to reflect these alterations to the program. For further information and Frequently Asked Questions, click the button below.