Merill Lynch slår fast, at “When women invest, they tend to have a better average annual return from their investments than men,”. Hertil skriver de, at flere undersøgelser viser, at kvinders porteføljer generelt overgår mænds gennemsnit med 0,4% til 1,8% årligt. Dette ser måske ikke ud af meget, bemærker Marci McGregor, administrerende direktør og senior investeringsstrateg i Chief Investment Office for Merrill og Bank of America Private Bank, men det kan have stor indflydelse over tid.
Kilde: Merrill Lynch.
Lorna Sabbia, leder af pensionering & personlige velstandsløsninger for Bank of America, og McGregor begrunder i Merrill Lynchs artikel dette med:
- Women tend to be patient investors. This “steady as she goes” approach requires fewer trades and so incurs fewer transactional fees, which can help to create better returns over time, McGregor notes.
- Women tend to favor a balanced investing approach. They generally aim for a more diversified asset allocation—not one that tilts heavily toward stocks versus bonds or a certain market sector like technology, or loads up on an individual stock, McGregor observes. This more balanced, risk-averse approach may help to preserve their portfolios when the markets get volatile. But, cautions McGregor, “being too conservative could cause investors to miss out on potential growth opportunities.”
- Women are generally not afraid to ask questions. They tend to seek out information before investing. “It’s a process of drilling down and understanding what we’re investing in and why before we make a move,” notes McGregor. Women also tend to be more open to advice, whether it’s from a professional or through a financial mentor, she adds.